Charlie recently became partner in a family farming operation. His area of expertise was business and marketing, not crop production. When his business partner passed away unexpectedly at the beginning of the planting season, Charlie found himself suddenly in charge of planting the crop—and he had no idea where to start. Fortunately he thought to contact his local UCCE farm advisor, who helped him learn the sequence of steps and the operational basics of ground preparation, planting, and pest management. The advisor told him how to arrange for custom services such as fertilizer application. With vital input from UCCE, Charlie managed to plant his first crop and see it through to a successful harvest.